This January, VENLA resell+relove turns 5

— and we wanted to take a moment to say thank you.

Five years ago, on 15 January 2021, VENLA Mosman opened its doors with a new concept for Sydney: rent-a-rack to give your preloved fashion a new life and reduce fashion waste.

VENLA began as a COVID pivot, started by two Finnish founders with a shared belief that fashion could be circular, beautiful, and accessible. What began as a bold idea during uncertain times has grown into something far bigger than we ever imagined.

Five years on, VENLA:

  • Operates four stores across Sydney — Mosman, Manly, Balmain and Avalon
  • Employs over 20 people
  • Has helped rehome over 200,000 quality and designer items
  • Has donated over $51,000 to local charities, supporting women and communities in need

Together, we’ve been reducing fashion waste — one frock at a time


Our anniversary thank-you

To celebrate five years of VENLA, we’re bringing back our original opening rack price at Mosman:

$180 for two weeks at VENLA Mosman
(that’s $100 off)

Offer details

  • New bookings starting 15–31 January
  • VENLA Mosman only
  • Limited availability — while racks last - BOOK NOW

And there’s more… Win a FREE rack

Every new rack booking made across all VENLA stores in January is automatically entered into the draw to win a FREE rack.

Free rack draw

  • Five winners
  • One automatic entry per rack booked
  • Winners drawn 1 February 2026 at 5pm

Celebrate with us and be part of the next chapter of VENLA



Book now and join the circular fashion movement.

Thank you for supporting small business, circular fashion, and a more sustainable future

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About the author
Satu Raunola Spencer’s entrepreneurial journey culminated in founding VENLA Resell + Relove, a pioneering rent-a-rack second-hand fashion store in Sydney. Co-founded with fellow Finnish entrepreneur Minna Monaghan as a COVID-era pivot, VENLA brought the Nordic rent-a-rack concept to Sydney, blending innovation with a commitment to sustainability. Satu’s story, rooted in Finnish sisu, is one of resilience and dedication, inspiring more sustainable consumer practices and addressing fashion's environmental challenges.